Branding Resources
Brand Central Overview
University Relations maintains a self-service SharePoint brand library for faculty and staff. This hub, Brand Central, provides many of the guides, documents and art files faculty and staff need to create materials efficiently and effectively. To ensure ongoing access to this library and any future updates, we recommend that you always retrieve files from the Brand Central library. The best way to ensure easy access is to create a shortcut from Brand Central to your OneDrive.
Use of the Stevens logo assets is restricted to faculty, staff and licensed vendors for use in official university communications and merchandise. A digital brand toolkit has been created for use by Stevens students. Familiarize yourself with the brand guide and permissible student use of Stevens assets, and download research poster templates, graphic elements, typefaces, zoom backgrounds, poster templates and more.
Guidance for Sharing Assets
The Brand Central library, and the use of Stevens brand marks, is restricted to faculty and staff use for Stevens-related work. Because access is restricted, you will not be able to share links with those outside of Stevens. When working with a partner or vendor outside of Stevens, download the assets and share separately. Materials carrying the Stevens logo that are produced by outside partners should always be routed to branding@stevens.edu for brand review. To share assets with faculty/staff colleagues with a Stevens.edu email address, simply copy and paste the page URL into an email or Teams message.
Brand Central Resources
Resource Type | URL | Description |
|---|---|---|
Brand Guide | Foundational resource and guide for the university's verbal and visual brand, including detailed information on brand hierarchy and messaging; voice and tone; and the university's visual system of identifiers, typography, colors and gestures. | |
Event Kit | Artwork for Stevens-branded banner stands, table throws and Avery nametags for conference attendees | |
Graphic Elements | Artwork for the star, rule-and-star, and constellation elements of the visual brand | |
Guides | The Stevens brand guide, editorial style guide, resources for ordering branded materials such as table throws, faculty/staff nametags, and more | |
Institutional Slide Deck | A deck of high-level institutional slides that may be extracted and placed into presentations. Updated annually. | |
Licensed Vendors | List of vendors who are licensed to produce Stevens merchandise. | |
Logos | Logo files in multiple formats, with files optimized for both print and digital applications. Full-color, one-color and knockout (white) versions are included. Please consult the brand guide for specific usage guidelines. | |
PowerPoint Templates | Branded PowerPoint templates, pared-down instructional templates, and the institutional source deck of slides | |
Stationery and Forms | Digital stationery with pre-loaded second sheet template; document with Wordmark header to use for forms. | |
Student Brand Toolkit | A digital brand toolkit has been created for use by Stevens students. Familiarize yourself with the brand guide and permissible student use of Stevens assets, and download research poster templates, graphic elements, typefaces, zoom backgrounds, poster templates and more. | |
Typefaces | Free Google font files for brand typefaces (Saira, IBM Plex Sans, Bitter); may be downloaded and installed on your machine if not already available. | |
Zoom Backgrounds | Selection of campus scenes and branded backgrounds for use in Zoom and Teams meetings. |